Branding

An inspired new visual identity

A bold, cohesive visual language for a leader in marketing automation.

Woman in sunlight with glasses holding her head back and smiling

CLIENT

Automate 2 Inspire

TYPE

Branding

SERVICES

Visual Identity Design

01

Challenge

Automate 2 Inspire, a top-tier marketing automation consulting firm that recently underwent a company renaming, sought a fresh logo to captivate B2B customers in a crowded market.

02

Solution

Collaborating closely, we crafted a standout logo and complementary visual elements that reflected their innovative services areas. The result? A striking brand identity that grabbed attention and resonated with their target audience, propelling them forward with confidence.

Automate 2 Inspire primary logo on white background

New Brand Identity

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Caption

Automate 2 Inspire brand color palette swatches

Color Palette

Open Sans typeface specimen on navy background

Typography

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Automate 2 Inspire logo system showing stacked and horizontal variations

Identity Variants with Mark System

	Icon set from Automate 2 Inspire brand system featuring feather and droplet shapes

Mark System

Business card front and back mockup for Automate 2 Inspire

Business Cards

White tote bag featuring Automate 2 Inspire feather icon pattern

Tote Bag

Automate 2 Inspire brand system mockup with printed materials and brochure

Whitepaper Concept Exploration

Automate 2 Inspire responsive website shown on tablet

Website Concept Exploration

Next

Brand Strategy & Visual Identity

Bringing ambition to life

A full-scale rebrand for a future-focused technology partner ready to lead what’s next.