An optimized experience for both direct-to-consumer and wholesale flavor buyers.
CLIENT
Flavorah
TYPE
eCommerce Redesign
SERVICES
UX/UI Design
Flavorah, celebrated for its premium concentrated flavors that enhance e-liquids and vaping products, embarked on enhancing its ecommerce presence by migrating from Netsuite to the Odoo ecommerce platform. This transition presented an opportunity to elevate customer experiences for both direct buyers and wholesale clients.
VSURY partnered with Flavorah and their third-party development team to design a vibrant user interface seamlessly integrated into Odoo’s template structure, distinguishing the brand from competitors. Two distinct websites were created to cater to varied buyer segments, offering customized experiences, products, and pricing. The outcome was two visually striking websites that streamlined product discovery and checkout processes, significantly boosting user satisfaction.
Caption
Audience Needs Evaluation Map
Retail Brand Colors
Wholesale Brand Colors
Typography
Caption
User Journey Maps
Wireframes
Site UI Design Templates
Advanced Filtering
Caption
Fully Responsive Mobile Experiences
Achieving design harmony for a premium brand with craftsmanship at its core.